Illuminarium Experiences - Powered by our AV-over-IP System

Lightware’s UBEX solution, delivering uncompressed audio and video content, pushes the boundaries of technology innovation or experiential entertainment company Illuminarium.

Illuminarium Experiences is a breakthrough, global experiential entertainment company created by worldwide leaders in cinematic and interactive content, architectural and theatrical design and venue operations.

Illuminarium Experiences are immersive entertainment spectacles presented in custom-designed venues called “Illuminariums.” What museums are to art, cinemas to movies and concert halls to music, Illuminariums are to experiential entertainment. Illuminariums are reprogrammable immersive theaters that surround visitors in a sensory space.

Visitors will see, hear, feel, smell and affect experiences they only dream about through state-of-the-art technologies from some of the industry’s leading brands

Lightware specializing in video transport technology that transports imagery over dedicated fiber with zero compression and zero loss of information, pixel perfect content will be transmitted to fill every square inch of Illuminarium’s spaces. Lightware is the backbone of the video failover and redundancy system, ensuring that the show will always go on.

Lightware’s UBEX solution, delivering uncompressed audio and video content, pushes the boundaries of technology innovation for experiential entertainment company Illuminarium.


Get more information on the product page


Get more information on the product page

“UBEX delivered on the promise of eliminating signal loss. We also wanted to create a flexible, future-proofed system. We pulled more fiber for each location as we anticipate signals will have a higher bitdepth, more color information and higher resolution. We wanted the ability to transport additional information for future growth. An AV-over-IP system provided us with the flexibility for expansion.”

- Brian Allen, executive vice president of technology and content for Illuminarium Experiences


IIlluminarium Experiences Creates the Next Generation in Immersive Experiences with Lightware’s AV-over-IP Technology
"[…] Among the brands at work in Illuminarium is Lightware, whose UBEX (Ultra Bandwidth Extender) is being used to deliver reliable content with zero-latency. “UBEX enabled us to push the boundaries of technology and innovation by delivering truly uncompressed content without any degradation in our signal from camera, playback and projector,”"

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Stay tuned

Following Atlanta, Illuminarium will open in Las Vegas at AREA 15 in January 2022 and in Miami, at Mana in the Wynwood Arts District, in fall 2022. Other North American locations under consideration are New York City, Chicago, Toronto, Montreal, Los Angeles and Austin.

This next generation of immersive entertainment will also feature an unprecedented new nightlife and hospitality experience, Illuminarium After Dark, designed and developed by the LAB at Rockwell Group. As guests enjoy cocktails and curated eats, through proprietary, state-of-the-art projection and audio systems, they are surrounded in seven stunning, lush digital settings, from a city street in Tokyo to fantastical dreamscapes, that are ever changing. Powered by game engines, the experience offers cinematic, real-time visuals that may never appear the same way twice.

Tickets for WILD: A Safari Experience at Atlanta’s Illuminarium are on sale now at